PHOENIX-Doctors have a duty to encourage the hospitals and clinics they work in to go green because helping create a cleaner environment will improve the health of the very patients they are supposed to be caring for.
Private Practitioners Take Different Marketing Paths, with Common Theme
East Coast, West Coast, Midwest-when it comes to effective marketing techniques, otolaryngologists in private practice sound themes parallel to those shared by their colleagues in academic and group practices.
Keeping Rhinoplasty Complications to a Minimum
PHILADELPHIA-It’s a moment that rhinoplasty surgeons dread: They’ve performed a surgery, the operation is over, then they realize that something has gone wrong. To fix it, there will have to be another surgery.
Multidisciplinary Treatment Needed for Vascular Anomalies
Few medical conditions that otolaryngologists treat possess the breadth of heterogeneity of vascular anomalies. The size of lesions ranges from minute to massive, and the manifestations range from trivial to life-threatening, with the severity of symptoms not always proportional to the size of the lesion.
Computer Technology Boosts Rhinologic Surgery, but Poses Choices for Surgeons
PHILADELPHIA-Constantly advancing computer technology in rhinologic surgery leads to the possibility of better patient care, but also can mean difficult decisions for surgeons weighing whether to make an expensive purchase. Three surgeons gathered to discuss some of the nuances of the technology in a mini seminar at Rhinology World 2009.
Laser Treatment for Laryngeal Cancer: Good Results-and Complex Questions
Management of laryngeal cancer with a laser has grown from a treatment strategy once derided as malpractice to a cornerstone that has become replete with complex considerations for laryngeal surgeons, according to panelists who discussed the history and the future of the use of the laser to treat throat cancer.
Quality Medical Care Forms Basis for All Marketing
Part 2 of 3 articles
COSM 2009: Six Societies Address Hot-Button Issues
While the Arizona sun beats down on the JW Marriott Desert Ridge Resort & Spa in Phoenix at the end of this month, hundreds of leading otolaryngologists will be indoors sharing and learning about new developments in both basic and clinical research.
Inclusion of Asthma in Otolaryngologic Clinical Practice
For otolaryngologists, who are often the first-line of defense in diagnosing and treating many common respiratory ailments, differentiating the potential culprits behind sneezing, wheezing, stuffy nose, heavy chest, and chronic cough demands an ever-growing need to recognize and identify underlying conditions that include allergies and asthma.
The Stimulus Package’s Gift to Comparative Effectiveness
The $1.1 billion earmarked for comparative effectiveness research in the economic stimulus bill passed on February 13 could be a sound investment in improving health care’s efficiency, cutting costs, and improving patient outcomes.
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